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Reputation, Regulation and Relationships: What’s driving policymaker priorities in 2025

Reputation, Regulation and Relationships: What’s driving policymaker priorities in 2025

The Penta Podcast Channel
27 min
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<p>On this week’s episode of <em>What’s at Stake</em>, Penta Policy Brand Research leaders Rebecca Cunningham and Victoria Nolte join hosts Bryan DeAngelis and Ylan Mui to unpack findings from the 2025 <em>Washington Insights Review</em>, an annual Penta report based on a survey of hundreds of senior Washington policymakers</p> <p>Their conversation covered:</p> <ul> <li>Which issues are shaping U.S. policymaker priorities across parties, from the economy and immigration to AI, fintech, and China.</li> <li>How corporate reputation in Washington has shifted post-COVID, and what’s driving both the rise of emerging sectors and the reputational slip of legacy industries.</li> <li>Why companies must tailor their advocacy to resonate authentically with policymakers, and how social commitments are being evaluated differently across political parties.</li> <li>The rising importance of data-backed, bipartisan engagement strategies that reflect political durability in a shifting landscape.</li> </ul> <p><br></p>